The Great Malabar Carnival – Our Creative Journey with LuLu Mall
At Do Studio, we believe in creating campaigns that don’t just capture attention, but also create lasting impact. One of our proudest collaborations was with LuLu Mall Kozhikode, where we conceptualized and executed the entire campaign for their mega event – “The Great Malabar Carnival.”
Crafting the Campaign Identity
The first step was creating a unique and memorable campaign name – The Great Malabar Carnival. The name reflects the cultural vibrance, festive mood, and grand scale of the event, instantly connecting with the people of Malabar.
Our End-to-End Creative Execution
From ideation to execution, Do Studio handled every touchpoint of the campaign. Here’s what we delivered:
Brand Naming & Positioning – Designed a strong identity for the event with a name that resonates.
OOH Campaign Designs – Eye-catching billboards, hoardings, and outdoor creatives that grabbed attention across Kozhikode.
Art & Graphic Designs – High-quality visuals and creatives to maintain brand consistency.
Content Creation – Engaging copy for ads, posters, and social media.
Scripts & Video Ads – Conceptualized and produced impactful video content to boost reach.
Campaign Ideas & Strategy – A creative roadmap to maximize audience engagement.
Indoor Program Creatives – Exclusive designs for in-mall branding and activity zones.
Social Media Posters – Creatives designed to drive online buzz and audience participation.
Print Designs – Newspaper ads, flyers, and brochures to reach offline audiences.
Every element was designed to create a seamless experience across physical and digital platforms, ensuring that the campaign reached millions and delivered impact.
Why This Campaign Stood Out
- Strong regional connect with the Malabar community.
- Multi-channel execution – outdoor, print, social, and in-mall activations.
- Creative storytelling that aligned with LuLu Mall’s brand vision.
- Maximum visibility in a short period through consistent and high-impact designs.
Partnering with Do Studio
At Do Studio, we specialize in end-to-end creative campaigns that help brands stand out. Whether it’s naming, design, advertising, or content creation, we ensure every campaign tells a story that resonates with the target audience.
👉 If you’re looking for a creative partner to bring your brand campaigns to life, visit us at Do Studio
and let’s create something extraordinary together.